Back to School CSR by Mr Yong Seng Chen & Mrs Loke Lin Thai

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Project Overviewx

On April 30, 2025, Mr Yong Seng Chen & Mrs Loke Lin Thai, in collaboration with ABARO, launched the Back to School CSR program at SK Bukit Kuchai, Selangor. This heartfelt initiative aimed to support local families and uplift students by ensuring they could start the academic year with confidence and pride.

Excitement filled the air as children gathered—some wearing tattered shoes, some without socks, and many holding dreams in their eyes. Each student left with:

• A sturdy pair of ABARO school shoes
• Comfortable new socks
• A complete stationery exam set

These small but meaningful gifts symbolized more than just supplies—they represented hope, care, and a path toward a brighter future.

For Mr Yong Seng Chen & Mrs Loke Lin Thai, the program reflected a deep-rooted commitment to social ESG initiatives in Malaysia, channeling their efforts into education-focused CSR. For ABARO, this collaboration marked another proud milestone as a trusted school shoes brand in Malaysia—dedicated to supporting the next generation, one confident step at a time.

With ABARO’s end-to-end CSR support, from sourcing to distribution, every aspect of the program was executed with care and precision. That day, 145 students received more than school essentials—they received the encouragement and self-belief needed to walk boldly into their future.